Multi award winning marketing specialist & expert in content creation
Tierna works with Small Business Owners to set the direction for their marketing strategy and helps them with content creation. She has a variety of ‘done for you’ services and also offers training to help empower the business owner (or their team). She is a Mentor on the Innovate Us Programme (Belfast Metropolitan College) and a Lecturer for Belfast Academy Of Marketing.
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Multi Award Winning
Winner of the Small Business Marketing Award in Business Eye Awards 2018 | Invent Marketing Campaign (Catalyst)
Top Performing Student in Chartered Institute Of Marketing “Mastering Metrics” 2018 Diploma
Highly commended in the Social Media Category of NI Chamber Awards 2017 (Invent)
Invent Marketing Campaign (Catalyst) Women In Business NI Awards 2018 Finalist
DANI Awards Winner 2017 & 2018 (Techwatch Blog | Catalyst)
Written by Emily McDaid (Hatch PR) and Marketing by Tierna
Tierna has a bachelor of design degree in Visual Communication (graphic design) from Ulster University. She also has a Diploma in Professional Marketing from the Chartered Institute Of Marketing. The combination of a graphic designer with a strong background in marketing is a unique combination of skills that is incredibly useful for any small business owner.
Her main business objective is to help even the smallest of small business owners to feel empowered to manage their marketing and give them access to high quality branding.
Tierna led the marketing team for Catalyst until 2019 when she went self employed. Her marketing campaigns for Catalyst were focused on communicating key messages to entrepreneurs where she worked on a variety of high profile campaigns including the Invent Awards, Generation Innovation & all major events run by Catalyst. She was a key player in arranging the Royal Visit of Meghan & Harry to Catalyst in 2018 and managed media enquiries from media outlets such as The Times.
Prior to this she was a graphic designer for a multinational corporation which has a strong focus on designing & managing the brand on a daily basis. As well as running her own business she is an Associate and Lecturer in Marketing for Belfast Academy Of Marketing & a Mentor on the Innovate Us programme for Belfast Metropolitan College.