Welcome to ‘How to DIY Your Small Business Marketing’ course. It’s been inspired by my career in marketing & design and more recently, my startup journey.
During my time running a small but exceptionally busy marketing team I learned a thing or two about working smart. I learned the importance of using your time wisely when marketing something.
Running a business is tough enough without having to do all things marketing, branding & design too. Sometimes there isn’t an option to outsource these tasks, often due to limited funds. The goal of this course is to give you comprehensive steer in the right direction in terms of spreading the word about your business.
Marketing is there to produce results. If this isn’t happening then all you’re doing is creating extra ‘noise’ and possibly burning yourself out in the process.
Try something, adjust it and if it’s not working try something else. Marketing is an ongoing process and a learning process too in terms of what works for your individual audience!