As a Marketing Consultant who has seen ‘behind the scenes’ of hundreds of small businesses, in this article I share my tip 5 tips for business growth through strategic marketing.

Email marketing basically means sending emails to potential or current customers and clients in order to educate them, build loyalty to your brand or to sell to them. The lovely thing about your email marketing is that you own your mailing list. You fully control the content of it and how it is distributed.